Growth Review
This review is about who your website brings in. The homepage has real dedicated galleries for Solar PV, EV Chargers and Heat Pumps, real commercial and domestic install photos, and real brand-partner logos. None of that shows up in the rankings. All 51 searches Google tracks for the domain resolve to exactly two URLs, the bare homepage and a form thank-you page, and every genuine solar search among them earns zero of the site's 144 monthly visits. It's all detailed below, with what to do about each one.
51 keywords are tracked. Machine-checked: every single one resolves to either the bare homepage or the post-form thank-you page. Not one of your dedicated Solar PV, EV Chargers or Heat Pumps sections has its own ranking page.
| What people Google | People / month | Your situation | |
|---|---|---|---|
| green energy ireland | 210 | 1st. Your own name, 68% of all traffic. | 1st |
| green energy | 260 | 1st. Also your own name, 23% of traffic. | 1st |
| renewable energy ireland | 590 | 8th, 4.9% of traffic. | 8th |
| solar energy | 1.6K | 40th, on the bare homepage. Zero visits. | 40th |
| solar panels kerry | 210 | 53rd. Your own county. Zero visits. | 53rd |
| solar power ireland | 590 | 63rd. Zero visits. | 63rd |
| solar energy ireland | 170 | 38th. Zero visits. | 38th |
94.8% of the site's 144 monthly visits are people searching the company's own name. Every genuinely commercial solar search this review checked, including your own home county, earns none of it. The homepage's real Solar PV section is doing the marketing job. It just isn't a page Google can send a solar-buyer search to.
The galleries and service sections are real. These are the specific, checkable reasons none of them earns their own ranking.
None of this is a design problem. The real galleries and real service sections already exist. This is about giving each one its own page and its own aim, so Google has somewhere specific to send a solar search instead of the homepage every time.
Each fix below is ready to hand to whoever manages the site.
Start at the top. The bottom block is the work that moves the numbers.
Around 2,570 searches a month across solar energy, solar power ireland, solar energy ireland and solar panels kerry.
Zero of the site's 144 real monthly visits currently come from any of them.
94.8% of all real traffic is the company's own name instead.
That gap isn't automatically the same as lost visits, since some local-pack visibility for these searches may already reach you in ways this review can't fully confirm. What is confirmed is that no page on the site is currently aimed at any of them. You know your close rate and your average job value. That's the sum worth doing on your side once dedicated pages exist.
Every month without a dedicated Solar PV or Kerry page is a month a competitor's page, built for that exact search, keeps the spot instead. The earlier the pages exist, the sooner they have time to earn a ranking.